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As an Innovation Ambassador and Trend Strategist, Lieke Lamb has been following technological, social and economic trends in the Netherlands and abroad for 20 years. She is one of the most sought-after trend watchers, both for lectures and in the media. She is also much in demand as chairman. In addition to advising companies and politicians, writing future visions and supervising projects, Lieke Lamb speaks as Trendwatcher and KeyNote Speaker (in Dutch or English) in a sparkling way about the enormous transition and digital revolution. Something that is no longer future music, but something we are already in the middle of. She also gives practical tools to get started.
For various industries, Lieke looks ahead in her presentations. Which Trends and Technologies are you going to take seriously or not and then how do you apply them usefully? How do you be well prepared for the future without losing sight of the present? How do you get everyone along to the next phase! Fear and resistance to change are not new. What innovations from the past can we learn from? What are the factors that can get in the way of implementing an innovation, what do you take into account if you want a product or service to land successfully!
As easily as the question : "What does this do to the economy, jobs and politics?", she discusses questions like, "What does this do to attention, love and the human touch?
Trendwatcher Lieke Lamb (b. 1973) is co-owner of Trendwatcher // Future Expertise Center, which focuses on trends and innovations. And, with her husband Richard Lamb, forms the trendwatching duo of the Netherlands. As a trendwatcher, speaker and columnist, she has been dealing with changes in society and their impact on different sectors and industries for many years.
She is a very experienced all-round speaker, who can broach heavy issues in a light manner and look at complex issues with a down-to-earth view. Lieke Lamb is a TedX Speaker.
Among her clients for whom she has (sometimes frequently) provided a sparkling customized presentation or day chairmanship are: KPN; the Vakantiebeurs; Loyens and Loeff; Nyenrode Business University; EY; the Tax Authority; Rijkswaterstaat; BTG; Antea; Shell; Ministries; Provinces; Municipalities; Noorderlink; Flowerscience; PO Council; Teijin Aramid; Innovation Quarter; Provada; Modefabriek; NRW (Dutch Council of Shopping Centers); Linden and Barbosa; Bouwinvest; VKO; UWV; Transport Region Amsterdam; Seniorweb; Sanoma; Rabobank etc. etc.
TREND & TECH EXPERT IN THE MEDIA
Lieke is a regular Trend and Tech expert with Omroep Max (Tijd voor Max) and also regularly appears on other programs such as WNL (Goedemorgen Nederland); SBS Shownieuws (Talpa Network) and EenVandaag. For years she was on the radio with Richard Lamb when they gave their Trend Forecast™ per sector. Together they also made the radio program 'Ditishandig.nl' about innovative products and services. She was involved in the stimulation program of Syntens 'Nederland gaat Digitaal' and for many years co-edited the newsletter Elektronisch Zakendoen. She is a regular contributor to newspapers and magazines such as Volkskrant, Financieel Dagblad, Linda, &C, Flow and Algemeen Dagblad. She wrote columns for Telegraaf-Vrouw, Libelle and others
Lieke Lamb is author of the book Your Future, the trendwatchers handbook. The first copy was presented to Prime Minister Mark Rutte. Every year Lieke, together with Richard, publishes the Future Expertise Center's 'trend forecast' for the coming year.
Besides lectures on trends in the field of technology; (AI/artificial intelligence, Deepfakles, ChatGPT, robotization etc) economy; lifestyle; retail; e-commerce and consumers, she also focuses her gaze very specifically on the trends surrounding the feminization of society. For a balanced Work-Life balance, she founded the website Balancebabes.com. Her heart lies with young entrepreneurs and StartUps and she regularly participates in juries and coaching programs.
Lieke is Boardmember of Women in Tech Netherlands.
Among other things, Lieke Lamb was a jury member for the LiveWire Award, ambassador for Education OnStage; Stichting Jong Ondernemen and board member of the Dutch Future Society. Funding Mother at Women Inc., VU's Program Council and on the PO Council think tank. Is guest lecturer at Nyenrode Business University (oa Strategic Leadership Program). And at the Hogeschool Rotterdam.
Artificial Intelligence (AI)
Internet of Things
VR; AR; SR
Inclusion and diversity
Flowers and Agriculture
Robotization and Digitization
For our international group, Lieke delivered an enthusiastic and inspiring talk that perfectly matched the themes and other presentations during our meeting
, Kamer van Koophandel
I personally know of no other person in the Netherlands who is involved in as many innovative projects as Richard Lamb. This comes to the fore during his work as a speaker, chairman and brainstorm moderator through the dozens of examples he tells in a whirlwind and particularly motivating way. A true inspiration. He unites in himself the combination of trendwatcher, advisor and journalist. He is therefore pre-eminently the person to guide you on the road to tangible success. (via Google)
, InterContinental Amstel Hotel
Richard Lamb’s contribution for your business will show you where to focus on in the nearby future. Not only eye-opening but also confronting and dynamic in a good atmosphere. In combination with his book you will experience his presentation as a solid tool for inventive and new insights. (via Google)
, Pascaud Beauty Innovations
Richard Lamb is a perfect guest speaker for us. Our clients were enthused by his way of presenting. The brainstorming session made them realize what unprecedented business opportunities the future holds. (via Google)
Richard Lamb is a professional! Always responds quickly and keeps all appointments
, De Reus Media
Yesterday I watched a great speaker perform. What a tremendous pace you put into your story say!!! Also, your timing and the calmness and self-assurance you exude is very professional, making it just wonderful to go all the way with your story. Content also very strong and varied. The audience in attendance was thrilled with the audio/visual violence that came roaring at them from that Mr. Lamb. (via Google)
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